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How coworking helps startups to fail faster

February 19, 2019


‘Failure is simply the opportunity to begin again, this time more intelligently.’ – Henry Ford


Whenever we think of failure, we see it as something dark and iniquitous. Years of conditioning by our parents, teachers, and the schooling system has taught us that failure is something that should be avoided at all costs. The truth, however, is that failure is inevitable, and failure leads to success. How can you know where you need to improve if you’ve never failed at something?

As Denis Waitley puts it, “Failure should be our teacher, not our undertaker. Failure is delay, not defeat. It is a temporary detour, not a dead end. Failure is something we can avoid only by saying nothing, doing nothing, and being nothing.”


The main reasons why startups fail in India are due to lack of innovation and overwhelming fast growth. New startups start with a brilliant idea; however, the execution is completely flawed owing to lack of experience and proper guidance. There is a dire need for creative spaces where startups can learn things faster and innovate even faster. Coworking spaces fit in perfectly. The concept of shared office spaces is a unique concept. It’s not just your usual working space, but a collaborative environment that enables its members to be more productive.


How coworking helps startups fail faster, which is crucial for innovation:


Coworking spaces are not just for startups or freelancers. Even big corporates have their employees working out of such shared spaces. Having such a diverse array of professionals around, who are experts in their respective fields with years of experience, helps startups to get valuable feedback and criticism at the very start. This helps them to realize their mistakes and improve upon them faster. Establishing such a feedback mechanism helps startups to innovate and get ahead in the learning curve.


How coworking helps startups grow:


Startups often have trouble finding a work environment that gives them the flexibility to scale their team. If you are a startup founder looking to increase your headcount within the next few months, signing up for a two-year office lease is the last thing you want to do. By offering membership options that range from dedicated desks to private offices, coworking spaces can provide the flexibility that so many startups need, especially in the early stages of growth. Further, coworking spaces provide networking opportunities which help startups to build a solid customer base.


Coworking spaces are gaining popularity significantly because of the number of startups joining them. This trend seems to be prevalent in Kolkata too.


CoKarya has constantly strived to provide its members with the best facilities and environment to grow and prosper. Having spread across the city at multiple locations, it is perfectly suitable for new age entrepreneurs and innovators.

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